Posts tagged with ‘travel’

  • Dispatch from Lisbon: What can popular apps teach us about mobile surveys?

    By jessicabroome on July 21, 2017
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    Hello from the European Survey Research Association (ESRA) conference in Lisbon, Portugal! It’s a huge conference, and I had a great time yesterday speaking about some work I’m doing with my friend Chris Antoun, who’s an expert on mobile surveys. (Please note that all views expressed here are ours, not those of our employers, including the US Census Bureau where Chris works!) […]
  • Dispatch from the Road: In-home Ethnographies in Kansas City

    By jessicabroome on March 8, 2017
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    It’s been a busy few weeks, including a mid-winter trip to America’s heartland! I had never been to Kansas City before, so when I was approached by a food company who wanted to get to know their core consumer (midwest moms aged 25-39) better, I jumped at the chance. I spent two days going into people’s homes all over the […]
  • FAQs About my Latest Global Project

    By jessicabroome on September 23, 2015
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    I just got back from 12 days in China and Nigeria, doing in-home focus groups with teens. A lot of people have been throwing questions at me, so I thought I’d lay it all out here… What’s the project all about? A beverage company wanted to understand teens’ lives: their priorities, struggles, and day-to-day activities. The research agency they used needed another […]
  • Lucky 7: Gratitude after 7 Years on my Own

    By jessicabroome on September 9, 2015
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    September 2008 was the last time I sat in a cubicle, wearing high heels and making money for someone else. Far from having the 7-year itch, I’m pretty much bursting with excitement and gratitude for so many things. To name a few… 1. Freedom to travel and work from anywhere: I’ve written before about my location-independent life. If I can […]
  • A Week in My Life: Interviewer Training in Native Country

    By jessicabroome on September 3, 2015
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    I spent last week in North Carolina, working with the client who has taken over my life this summer. This time, I trained ten local women in face-to-face interviewing. They are awesome: smart, inquisitive, and I think they taught me more about native life than I taught them about interviewing. They’re going to go knock on doors and survey a few […]
  • My Latest Challenge: Working in Native Country

    By jessicabroome on August 13, 2015
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    Anyone who has spent ten minutes with me in the past few months knows that I’ve been consumed by my latest client: a Native American tribe in North Carolina. Like roughly 250 other federally recognized tribes in the US, they have a casino on their land, and the revenues from the casino serve both as income for the tribe and […]
  • The Forces That Shape Us

    By jessicabroome on May 15, 2014
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    My parents came to New Orleans to visit this weekend. (That’s them in 1966!) My dad, himself an entrepreneur, and my mom, a logistics and problem-solving whiz, have been two of my greatest supporters—both with practical advice and cheerleading—in the almost six years of Jessica Broome Research. Hearing them say, “You did good!” is more meaningful to me than any praise […]
  • The Top 10 Moments In My Research Career

    By jessicabroome on May 9, 2014
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    David Letterman is on his way out, but in his honor, here’s a top 10 list. 1. Getting locked in a strange Indian family’s bathroom after an in-home interview. The respondent had to let me out! 2. Being told by a respondent in Shawangunk Maximum Security prison that I had some “funky, Frankenstein-looking shoes.” 3. Passing out during focus groups the day after running the New […]
  • Q1 Roundup: Progress Towards my 2014 Goals

    By jessicabroome on March 21, 2014
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      I set 14 work goals for 2014. Here’s how I’m doing: Make more money than last year—and make money every month. So far, so good. Work for at least 5 existing clients. I did small projects for 2 existing clients this quarter, and have 2 others in the proposal stage. Get 5 new clients: at least 1 non-profit and 1 in New […]
  • Adventures in Research: Global Shopalongs and In-homes

    By jessicabroome on January 27, 2014
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    One of my favorite projects in 2013 was a global study on beverages.  The client wanted to know about the kinds of beverages people were making at home, as well as what they were buying (both in bottles and custom-made). It was a huge global study which covered 8 countries, and I got to work in three: the US, India, and Morocco. This […]

All material copyright 2014-2016 | Jessica Broome Research | Portrait photo by Sarah Hodzic, Blink Photography