Solopreneur

  • 15 Awesome Experiences in 2015

    By jessicabroome on January 5, 2016
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    2015 was a blast!! I had trouble keeping my list to “only” 15 great experiences, but here are my favorites: 1. Visiting Iguazu Falls in Argentina and making my location independent dreams a reality! 2. My trip to China and Nigeria— a super cool, if jet lagged, project doing in home interviews with teens. 3. Getting some culture shock closer to […]
  • Three Ways I Let My Clients Know I Love Them

    By jessicabroome on October 22, 2015
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    I’ve written before about what my clients do that make me love them— but here are a few things I do to demonstrate how much I adore my clients and want to be of service to them. I get to know their business. The better I understand a client’s business, the more helpful I can be. If they have a unique […]
  • Closed Door –> Open Door

    By jessicabroome on October 6, 2015
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      We’ve all heard the adage “when one door closes, another one opens,” but I always thought of this in terms of breakups, not clients. Last week I shared the story of a client who canceled their project after 5 months of hurry up and wait. And while I was pretty unruffled by the cancellation, I DID want to find […]
  • Clients Who Cry Wolf, and Why I Don’t Mind

    By jessicabroome on September 30, 2015
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    I recently had a project get canceled. This is not out of the ordinary; budgets get cut, priorities shift, and occasionally, another researcher wins the work instead (unbelievable, I know). What was a little out of the ordinary with my recent cancellation was that the process had been dragging on for SIX months. In April, I gave the team a […]
  • Lucrative, Lovely, or a Learning Experience

    By jessicabroome on September 17, 2015
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    I’m currently in Lagos, Nigeria doing in-home interviews (after 5 days of the same in Shanghai, China). More on this adventure soon, I promise! Right now I’m too deep in it to write about this experience– it’s going great, though! In the meantime, here are a few words on how I decide which clients to work with. My mom loves to say […]
  • Lucky 7: Gratitude after 7 Years on my Own

    By jessicabroome on September 9, 2015
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    September 2008 was the last time I sat in a cubicle, wearing high heels and making money for someone else. Far from having the 7-year itch, I’m pretty much bursting with excitement and gratitude for so many things. To name a few… 1. Freedom to travel and work from anywhere: I’ve written before about my location-independent life. If I can […]
  • A Research Riddle

    By jessicabroome on August 5, 2015
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    Here’s a riddle for you on this August morning. What do these two people have in common? Jill is the CEO of a small but growing company that makes buckets. She’s a smart business person, so she’s always trying to make informed decisions rather than just going with her gut. Jill needs to know how consumers use her buckets, what […]
  • Who I’ve Been Helping this Quarter

    By jessicabroome on July 14, 2015
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    I like to think of myself as a giver: I’m giving my clients information they didn’t have before, information they can use to make smarter decisions. Here are a few ways I’ve used research to help client make well-informed decisions lately: A law firm working on a class action suit against a bank wanted to know how many hours of unpaid overtime […]
  • I Know a Little Bit About a Lot of Things

    By jessicabroome on February 3, 2015
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    This song got stuck in my head as I was sharing my “spiel” with a prospect last week: I’m a “content-agnostic” researcher. Even though I’m not a subject matter expert when it comes to meningitis, hearing aids, life insurance, or hospital cafeteria food (to name a few of my recent projects), I always collaborate with my clients and get up […]
  • Happy Holidays

    By jessicabroome on December 11, 2014
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    I love the holiday season. For the past few years my dear friend Nicole of Sloe Gin Fizz has been designing research-themed holiday cards that I send to all my contacts. Here’s a sampling:        

All material copyright 2014-2016 | Jessica Broome Research | Portrait photo by Sarah Hodzic, Blink Photography